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DIGITAL PRODUCT CASE STUDY

Multi-Branch Feedback Platform

BranchPulse

Multi-Branch Customer Feedback & Analytics Platform

A centralized platform for collecting and comparing customer satisfaction across supermarket branches.

Built for Trolleys & Istanbul Supermarkets
Platform Customer Insight Platform
Year 2026
Status Active digital product
Unique branch QR codes Custom survey builder Real-time satisfaction metrics Branch ranking Detailed response logs English and Arabic
01 / Overview

The system behind the interface.

A centralized platform for collecting and comparing customer satisfaction across supermarket branches.

Platform Customer Insight Platform
Built for Trolleys & Istanbul Supermarkets
Scope Product Design & Development
02 / Challenge & Response
01

The operating problem

Paper feedback and disconnected branch responses provided limited visibility and delayed management action.

02

The digital response

Unique QR surveys per branch, configurable forms, real-time dashboards, response logs and branch performance rankings.

03 / Capabilities

Signature capabilities

01

Unique branch QR codes

02

Custom survey builder

03

Real-time satisfaction metrics

04

Branch ranking

05

Detailed response logs

06

English and Arabic

04 / Workflow

How the platform moves work forward

01

Visit

The customer completes a branch interaction.

02

Scan

A checkout QR opens the localized survey.

03

Respond

Feedback and ratings are submitted.

04

Classify

Responses are assigned to branch and questions.

05

Compare

Dashboards reveal trends and rankings.

06

Act

Management addresses service opportunities.

05 / Architecture

One product, multiple operating layers

01

Collection

  • QR
  • Public forms
  • EN/AR
  • Validation
02

Survey

  • Questions
  • Ratings
  • Branch assignment
  • Status
03

Analysis

  • Dashboards
  • Trends
  • Ranking
  • Comparison
04

Control

  • Roles
  • Exports
  • Audit
  • Settings
06 / Product Screens

Inside the product

01 Insight Dashboard
02 Branch Comparison
03 Response Analytics
07 / Impact

Operational value

Management can compare locations, identify service issues and take data-driven action from one dashboard.

QR Branch access
EN/AR Customer surveys
LIVE Satisfaction analytics
01

Replaces delayed paper-based feedback.

02

Makes branch performance directly comparable.

03

Creates a consistent bilingual feedback journey.

04

Turns responses into visible operational priorities.

08 / Technology

Technology by responsibility

01

Application

Laravel PHP Blade MySQL
02

Experience

QR Codes EN/AR RTL Responsive Forms
03

Analytics

Charts Branch Ranking CSV Export
04

Security

Role Access Validation Audit Controls
Strategy, product design and engineering by Destpeka Digital. Start a Project
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